AI Insights · Timothy · January 2021
France's Top 5 Fashion Games Performance in Q4 2020
An overview of the top 5 fashion game apps in France during Q4 2020, highlighting downloads and active user trends. Detailed insights are available from Sensor Tower.
In the fourth quarter of 2020, France witnessed significant activity in the mobile fashion gaming category. Sensor Tower's data provides a glimpse into the performance of the top five fashion games on the unified platform.
Project Makeover experienced a surge in downloads, peaking at approximately 163K in the last week of December. The game's weekly active users followed a rising trend, culminating at over 262K in the same period. Revenue for Project Makeover also showed a consistent increase throughout the quarter, with earnings reaching over $121K in the final week.
Covet Fashion: Dress Up Game saw a steady performance in Q4 with weekly active users fluctuating around the 40K mark. Downloads had a slight uptick towards the end of December, reaching around 1.8K. The revenue, while modest compared to other titles, maintained a stable flow with approximately $12K in the last week of 2020.
MovieStarPlanet also enjoyed a stable quarter, with weekly active users hovering around 40K and peaking at over 47K in the last week of December. The game's downloads showed an increase in the same period, with a notable rise to over 10K. Revenue for MovieStarPlanet reflected a positive trend, with a notable climb to over $10K by year's end.
Super Stylist Fashion Makeover maintained strong weekly active user figures, staying above 238K throughout the quarter and reaching over 280K in the final week. Downloads for the game remained consistent, with a significant jump to around 26K in the weeks leading up to the New Year. The revenue for Super Stylist Fashion Makeover showed resilience as well, with figures around $6.7K as the quarter closed.
Lastly, Diamond Diaries Saga had a quieter quarter in comparison, with weekly active users staying just under 3.8K. Downloads saw a spike to over 800 in mid-November but settled around 561 by the end of December. The game's revenue followed a modest but noticeable upward trend, ending the quarter at approximately $2.2K.
For more detailed insights into the performance of fashion games and other mobile app categories, Sensor Tower's comprehensive dataset offers in-depth analysis and trends.